Kroger Texas Proud LTF
Develop authentic Texas branding that Kroger can use in their Texas markets and across multiple channels.
Results: The Client loved all the options that were presented and felt that each option was unique and authentic. The Client chose the Texas Local concept and especially loved the branding of the meat and the Texas shaped platters for the produce items.
Creative Director: Robin Robinson
Concept & Design: Nichole Wasik
Western Classic Concept
