After the success of the Mariano's re-brand I was asked to apply a similar look, tone, and feel to the Kroger base ad. The focus of this ad was to be on the photography showcasing the fresh meat and produce items at a low price in a free flowing layout. I used the red and yellow colors to emphasize value.
Creative Director: Sonny Thomas & Robin Robinson
Senior Designer: Nichole Wasik
Designers: Catherine Thelen & Leon Spence